adidas officially unveils the Earth Pack: a new series of cleats inspired by Brazilian rainforests.
The Earth Pack is a collection of uniquely designed cleats for each of the four main silos: adizero F50, Predator Lethal Zones, Nitrocharge and 11pro.
adizero F50: The Glow / Earth Green / Solar Zest colored Earth Pack adizero F50 boasts SPEEDTRAXION, an enhanced, high speed stud alignment for maximum acceleration and pinpoint changes of direction.
Nitrocharge: Its unique and highly elastic ENERGYSLING™ around the forefoot supports sidecut and precision turn movements to sharpen reactions on the field, and ENERGYPULSE™ spring technology provides high energy push-offs and long lasting energy return when sprinting.
Predator Lethal Zones: Designed with five distinctive 'Lethal Zones' of technology to deliver outstanding ball control, touch, accuracy and power, the cleat is made to master every aspect of performance.
11pro: With its premium, ultra-soft and ultra-light Taurus leather providing excellent fit, performance, comfort and ball-feel allied to an enhanced outsole with comfort frame for better pressure distribution, as well as optimized stud placement for maximum grip and acceleration, the 11pro remains the boot of choice for the complete player.
The adidas Earth Pack will be available April 1st.at adidas.com
adidas Launches Element Refine in U.S.
adidas launched Element Refine in the U.S. for the first time. Element Refine is a lightweight and environmentally-friendly running shoe designed with a recycled tricot woven fabric and a unique circular mesh.
Engineered for a comfortable and flexible fit , material splits minimize the amount of material required while strategic placement of the seams and 3-stripe overlay provide the support your foot needs. The upper is cut flat and lock-stitched together, wrapping around the foot for pattern efficiency and durability. Stripping back elements such as the sockliner and strobal board lowers the foot to the ground and increases stability.
Element Refine will be available on adidas.com in April and is available now for $70 at retailers nationwide including Foot Locker, Lady Foot Locker, Champs and Foot Action.
Engineered for a comfortable and flexible fit , material splits minimize the amount of material required while strategic placement of the seams and 3-stripe overlay provide the support your foot needs. The upper is cut flat and lock-stitched together, wrapping around the foot for pattern efficiency and durability. Stripping back elements such as the sockliner and strobal board lowers the foot to the ground and increases stability.
Element Refine will be available on adidas.com in April and is available now for $70 at retailers nationwide including Foot Locker, Lady Foot Locker, Champs and Foot Action.
The shoe comes in four colorways for men, including Solar Slime, Black, Navy/Black, Red/Black/Red, and three colorways for women including Neon Pink, Solar Slime and Black.
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Adidas Launches Climachill Apparel With Cooling Technology
adidas launches Climachill, a revolution in active cooling apparel technology. The line incorporates innovative fabric woven with titanium and industry-first 3D aluminium cooling spheres. The technology provides an instant chilling sensation to help athletes' performance in warm conditions – lowering their body temperature so they can train harder, run longer, retain their focus and compete at the highest level.
Aluminium cooling spheres are strategically located on the back, neck and forearms to correspond with the warmest area of the body and cool skin down upon contact. A micro fiber fabric allows the apparel to act like mesh and moves excess moisture away from your skin. Using evaporation and conduction methods together for the first time, the ground-breaking SubZero flat yarn contains titanium and is woven throughout the inside of each article of clothing. Flat yarn has more surface area than traditional yarns, which enables it to transfer heat away from your body.
The apparel line was rigorously tested in adidas' state-of-the-art Clima chamber with temperatures as high as 122°F. By using a 95-degree hot plate to simulate critical functions of the human skin, adidas was able to find the ultimate Climachill fabric.
Climachill pieces – including running, training and tennis tees, tanks and shorts – are available now from $40 to $60 on adidas.com and in select retailers nationwide.
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Fresh Foam by New Balance
Feel the science of soft with Fresh Foam, an innovative midsole created from a single piece of foam that provides a lower, more natural underfoot feel. Developed using specialized design software, this lightweight women's running shoe also features breathable air mesh and simple no-sew overlays that wrap the foot in the right places. A full-ground-contact, blown rubber outsole complements the shoe's cushioning and delivers a smooth ride. The New Balance Fresh Foam 980: incredibly soft yet stable.
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