adidas’ latest PureBOOST innovation delivers an immersive urban running experience
adidas today revealed its latest addition to the PureBOOST franchise that launched earlier this year, the new PureBOOST DPR – an innovation engineered to take runners closer to the city streets. Made for runners whose fearless attitude makes no urban environment unconquerable, the new agile and adaptive design features the latest application of adidas’ industry leading BOOST technology, with a new 8mm heel-to-toe offset. Creating a natural BOOST platform that stores and unleashes energy more effectively every time it hits the ground, the shoe enables runners to truly feel the streets.
