MLB Authentic Collection 59Fifty Cap

Adidas Releases 2015 Boston Marathon Apparel

TrackGenius the Ultimate Track & Field App

adidas Unveils New Ultra BOOST Running Shoe

adidas unveils the Ultra Boost, the most technically-advanced running shoe with Boost technology.

This is the first time a Boost product features adidas patented Primeknit upper, which is carefully engineered to provide a precision fit that keeps your foot locked in place while Boost cushioning provides energy return mile after mile. 3,000 energy capsules (vs. 2,500 in adidas energy boosts) give you more energy than ever. The unique outsole design is engineered to adapt to all surfaces and provide an enhanced feel and running experience.

adidas officially unveiled Ultra BOOST at an event in New York with the help of athletes Sammy Watkins, David Villa, Yohan Blake, Wilson Kipsang, Jenn Suhr, Tori Bowie and Ajee Wilson.

A Stretch Web outsole with a perforated, elastic design puts runners closer to the BOOST cushioning, allowing them to maximize the energy-return benefits. A new heel construction comfortably cradles the foot and adjusts to the Achilles tendon’s natural movements. For a customized fit and feel, a new, featherweight sock liner adapts to runners’ individual foot forms. Ultra BOOST also boasts a new dual-density TORSION® SYSTEM, embedded into the shoe’s base. This allows for more independent movements between the heel and forefoot, giving runners superior stability and a smooth, controlled run.

adidas & Kareem Abdul-Jabbar Unveil Black History Month Collection

adidas and Kareem Abdul-Jabbar today unveiled a limited edition Black History Month Collection inspired by the NBA’s all-time leading scorer and one of the game’s most prominent philanthropists and ambassadors. Each basketball shoe model and specialty packaging features sepia tones, inspirational quotes and details that provide a vivid journey through the four most important eras of Kareem’s legendary and record-breaking career.

adidas athletes will debut the collection during the Martin Luther King Jr. Day games and wear them in select games throughout February to celebrate Black History Month and honor African-American role models like Kareem. A portion of the proceeds from the Black History Month Collection will be donated to Kareem’s Sky Hook Foundation, which improves the lives of underprivileged youth.

“Fundamentals are the Foundation for Excellence” is printed on the sockliner and upper to recognize Kareem’s mantra during his high school career.

Crazy 8“Fundamentals are the Foundation for Excellence – ‘61 –‘65”

J Wall 1 (signature shoe of Washington Wizards guard John Wall) – “Rules are What Make the Game Challenging – ’65 – ‘69”

D Rose 5 Boost (signature shoe of Chicago Bulls guard Derrick Rose) – “The Hook Shot is Worth a Thousand Words – ’69 – ‘75”

D Lillard – (signature shoe of Portland Trail Blazers guard Damian Lillard) “When the Music Changes, so Does the Dance – ’75 – ‘89”

Adidas and Stella launch StellaSport

adidas and Stella McCartney take their athletic wear collaboration even further with the launch of adidas StellaSport. The new range will be aimed at a younger audience and feature a sporty and stylish combination of looks that spotlights bold colors and prints. Set to hit stores and online beginning on January 15th, 2015, the line will include running, yoga, swim and wintersport styles.

NBX Running Collection - 728x90