PUMA Adds Football Newcomer Cordarrelle Patterson to Men’s Training Roster

PUMA welcomes football newcomer Cordarrelle Patterson to the family - becoming a face of the men's training category! As the NFL draft commences tonight, it is with excitement that PUMA introduces Patterson, who has already made a name for himself in college football playing for University of Tennessee. Patterson was an obvious pick to accompany New England Patriot Aaron Hernandez in the men's training category not only for his speed and strength on the field, but also for his dynamic charm and style in his personal life.

Cordarrelle Patterson or CP as he likes to be called will be featured in upcoming PUMA Nature of Performance campaigns, and activities as well as train in our BioWeb Elite and ACTV compression bodywear. Check out the formal press release below, along with a video of CP in NYC this past week and images. Also stay tuned to see where CP ends up tonight in the draft, we couldn't be more excited to join him on this exciting journey!

Lenny Cooke the Rise and Fall of a High School Basketball Phenom

In 2001, Lenny Cooke was the most hyped high school basketball player in the country, ranked above future greats LeBron James, Amar’e Stoudemire and Carmelo Anthony. A decade later, Lenny has never played a minute in the NBA. In this quintessentially American documentary, filmmaking brothers Joshua and Benny Safdie track the unfulfilled destiny of a man for whom superstardom was only just out of reach.

Jay-Z Launches Roc Nation Sports Teams with CAA & Signs Robinson Cano

Roc Nation, a full-service entertainment company founded by Shawn “JAY Z” Carter, announced today the launch of Roc Nation Sports, a full-service sports management company, and has signed MLB All-Star Robinson Cano of the New York Yankees.  Roc Nation Sports, led by Carter and Juan Perez, who serves as President, has partnered with CAA Sports, a division of Creative Artists Agency (CAA), a leading entertainment and sports agency, to co-represent Cano.