Nike Presents: HYPERFUSE - Performance Driving Aesthetic

Nike presents a new video highlighting the company’s recent implementation of Hyperfuse technology on some of its most iconic footwear models, including the Air Force 1, Dunk, Air Max 1 and Air Max 90. The video above features a visit to Nike’s Innovative Kitchen with commentary from Nike Basketball’s Head of Innovation Shane Kohatsu and Ben Shaffer, the Head of Innovation for Nike Sportswear.