CAM NEWTON - IT COMES FROM BELOW

The road less travelled is never easy—and to be the best, the obstacles might seem insurmountable—but the “Prince With 1000 Enemies” knows where he is going and the will it takes to get there.

Under Armour | Rule Yourself | Michael Phelps

Legacies like his are built over a lifetime like this. Michael Phelps returns for one last time.

Silence is golden in the newest Under Armour ad featuring 22-time Olympic medalist Michael Phelps. The moving tribute to the grueling grind the greatest Olympian of all time goes through on a daily basis is set against the backdrop of the company’s new “Rule Yourself” campaign.

It’s what you do in the dark, that puts you in the light. #RuleYourself #IWILL

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Under Armour Speedform Apollo Launch

Under Armour introduced the Speedform Apollo running shoe. With a seamless heel cup, ultrasonic seams and an anatomical construction, the Speedform Apollo feels like an extension of the foot, and UA is hoping it’s the next big thing in performance footwear. Check out the shoe’s debut “This Is What Fast Feels Like” commercial below.

The Athletic Genius Kicks off the Fall Season with Under Armour!

The fall/winter sports season has arrived, and everyone’s gearing up for competition, including The Athletic Genius.

That’s why we teamed up with Under Armour, the innovative leader in athletic gear that works with your body to regulate temperature and enhance performance. Under Armour's mission is to make all athletes better through passion, design and the relentless pursuit of innovation. We couldn’t ask for a better partner and we know you’ll love their new line of performance gear.

Under Armour + The Wounded Warrior Project

Believe in Heroes®
DO YOU BELIEVE IN HEROES®? WE DO. THAT’S WHY UNDER ARMOUR® IS TEAMING UP WITH THE WOUNDED WARRIOR PROJECT™ TO RAISE AWARENESS OF OUR NATION’S MANY HEROES, SUCH AS OUR MILITARY PERSONNEL AND PUBLIC SAFETY OFFICIALS – MEN AND WOMEN WHO RISK THEIR LIVES EVERY DAY TO ENSURE OUR SAFETY.