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adidas Ultra Boost Adds New Colorways

adidas Ultra Boost unveils new colorways (Frozen Yellow for women and Solar Yellow for men). The most technically-advanced running shoe with Boost technology bringing unprecedented comfort and energy mile after mile.

The carefully-engineered Primeknit upper provides a precision fit and maximum breathability, while the midsole technology returns energy with each step. A Stretch Web outsole with a perforated, elastic design adapts to all surfaces and puts runners closer to the Boost cushioning, allowing them to maximize the energy-return benefits. The heel cradles the foot and adjusts to the Achilles tendon’s natural movements. For a customized fit and feel, a featherweight sock liner adapts to runners’ individual foot forms.

Ultra Boost is now available for $180 at


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