adidas today debuted a new film series “I’m Here to Create,” kicking-off the brand’s Sport16 global campaign. The unscripted films are seen through the eyes of female athletes and pull content straight from their social media platforms, showing how they bring their own definition of creativity to sports.
adidas premiere film series "I'm Here to Create" with WNBA Superstar Candace Parker
adidas today debuted a new film series “I’m Here to Create,” kicking-off the brand’s Sport16 global campaign. The unscripted films are seen through the eyes of female athletes and pull content straight from their social media platforms, showing how they bring their own definition of creativity to sports.
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