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Puma Launches High Performance evoPOWER Boot

 
PUMA is proud to introduce its most powerful boot yet with the launch of evoPOWER. Officially launched in Barcelona today, evoPOWER is a new performance boot designed to enhance a player’s natural kicking ability, and optimize a player’s power and accuracy when striking the ball. Inspired by the freedom of movement of barefoot kicking, evoPOWER features the most advanced PUMA technologies to date and will be worn on pitch by Cesc Fàbregas, Marco Reus, Mario Balotelli, Yaya Touré, Nemanja Vidić, Dante and many others.

Studies show that a bare foot generates a more powerful kick than a booted foot through non-restricted flexibility. However, players experience a loss of control and accuracy over the ball due to the natural contours of the foot. evoPOWER features the Gradual Stability Frame (GSF) which is an innovative spine in the sole plate that allows the boot to bend both ways, enabling the boot’s movement to be as close as possible to the biomechanics of the bare foot and replicate its natural power. This is further enhanced through the Adap-Lite special upper that only stretches vertically. Control and accuracy are improved through AccuFoam insert located on the upper which, upon impact, creates a smooth and flat kicking surface. 

 
The evoPOWER boot and the full range of evoPOWER accessories and apparel launch in-store on February 1st, 2014.  

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