The Athletic Genius

Yoni Alter Recreates the NIKE Air Jordan As a Multi-Color 3D Puzzle

The puzzle is made of 19 crafted resin parts this is a work of art.

The post yoni alter recreates the NIKE air jordan as a multi-color 3D puzzle appeared first on designboom

Kristaps Porzingis Joins Adidas Basketball

Kristaps Porzingis of the New York Knicks has joined the adidas Basketball family. The young superstar is entering just his second year in the NBA and has already made significant waves as a leader on the court. Porzingis will bring his one-of-a-kind game and personality to the most progressive footwear and apparel brand in the world.

Kristaps will lace up adidas Basketball's newest franchise, Crazy Explosive, in a variety of colors for the 2016-17 NBA season. He will play a collaborative and instrumental role in driving performance insights to create new footwear and apparel, while also being featured in upcoming brand campaigns, activations and global athlete tours.

New D Lillard 2 Drops "Dame Time"

adidas unveils a new colorway of the D Lillard 2 signature shoe for NBA All-Star Damian Lillard to wear during the start of the 2016-2017 season. Damian has earned a reputation for taking over in the clutch and the Dame Time edition of the D Lillard 2 is an homage to those moments.

"I've always practiced game-winning shots since I was a kid. My brother and I used to count down the finals seconds, and we wouldn't leave the hoop until we made it," Dame explained. "It's a routine that's helped shape my mentality in those final moments of a game. I'll just point to the watch, and you know what time it is."

Dame Time displays a tonal shot clock mosaic on a sharp red upper and embraces design cues from disappearing minutes in crunch time to reveal the iconic .9 seconds. Matching the ice in his veins, the latest D Lillard 2 also features iced out accents along the outsole and heel branding while gold hits on the lace tips and eyelets cap off the buzzer beating tribute.

CAM NEWTON - IT COMES FROM BELOW

The road less travelled is never easy—and to be the best, the obstacles might seem insurmountable—but the “Prince With 1000 Enemies” knows where he is going and the will it takes to get there.

Rio Olympics 2016 - Inspired by Greatness (Commercial)

HandBand Pro the Perfect Gloves for Crossfit and Weight Training

The FIRST and ONLY fitness grips to PREVENT blisters and rips with total hand freedom.

HandBand Pro® is a simple, innovative hand protection designed to reduce chaffing, and improve grip through hi repetition intense workouts. Tired of rips, calluses, and blisters from intense CrossFit WOD’s? HandBand Pro® is the answer! HandBand Pro® is comfortable to wear, grip enhancing, and totally breathable. The simple innovative one piece design is super simple to take on and off, and one size fits all. HandBand Pro® not only protects hands, but also enhances grip, the rubberized palm is specifically designed to eliminate hand slippage on Pull Up bars, and is great for free weights and Kettlebells.

HandBand Pro® comes in over 20 stunning styles and colors, you can even select to mix and match HandBand Pro® designs!

Eliminate chalk, gloves and any other kind of hand protection with HandBand Pro®!!

PURCHASE HANDBAND PRO TODAY!!

Features:

Improved abrasion preventing grip for extra security on any bar
Made from breathable, high quality 4 way stretch fabric
Antibacterial
Up to 26 color options
Hand Wash in cold water, air dry
Sold as a pair
Extra small hands? Try HandBand Pro® Elite Petite!

Heyday Footwear the Freshest in Fitness

Heyday Footwear designs driven performance high top gym sneakers for the freshest in fitness. Their customers are at the pinnacle of bodybuilding and fitness in all its forms or aspire to be. They use innovative designs with fresh materials and colors that enhance actual fitness performance as well as boosting the customers confidence by knowing they have the freshest kicks in the gym.

This year, as PUMA celebrates the 25th year of the DISC, it took the original DISC design and made it lighter and sleeker. It is quicker to turn, faster to tighten and features smooth, durable steel wires to conform to the foot.

The evoSPEED DISC Spike is fit for the world’s fastest athletes on the track. Like the flat version, it offers a secure and fast fit with PUMA’s updated proprietary innovative fast closing system. It wraps and secures the foot onto the platform within a split-second. For ultimate traction and propulsion, it features an aggressive full length Pebax Sprint Plate with 8 spike receptacles. Top-of-the-line, soft, aerodynamic Clarino® synthetic upper hugs the foot and locks the foot onto the plate for superb upper support.

Legacies like his are built over a lifetime like this. Michael Phelps returns for one last time.

Silence is golden in the newest Under Armour ad featuring 22-time Olympic medalist Michael Phelps. The moving tribute to the grueling grind the greatest Olympian of all time goes through on a daily basis is set against the backdrop of the company’s new “Rule Yourself” campaign.

It’s what you do in the dark, that puts you in the light. #RuleYourself #IWILL